What's with the new name?

The holders of the Harry Potter copyright have sent us a Cease and Desist letter with regard to our original name, exercising their right and duty to protect their art and characters. We have decided to shift our festival to celebrate all literary magic, and decided a slightly tongue-in-cheek name would be a fun nod at at absurdity of our situation.

Does that mean this isn't aN HP Festival?

That means we are celebrating and loving all magic and all its forms in our culture and media. We are NOT affiliated with any copyrighted works whatsoever. We are not a theme park. We are not a movie studio. We are not a book publisher.

okay...When is the festival? and Where?

October 6, 2018, at 11 AM through 5 PM in Downtown Roanoke. We will be supporting a magical street festival surrounding the Market Building and Franklin Street, just outside of Elmwood Park. We will also be holding classes, lectures, demonstrations and more in various locations in Downton Roanoke. These locations include, but are not limited to, The Taubman Museum of Art, Charter Hall, The Main Roanoke Library, Greene Memorial United Methodist Church, The Patrick Henry Lobby and more!

So, what's the wristband good for?

We are happy to provide a FREE magical street festival this year! Wristbands will allow the wearer entry into our indoor events such as our visiting professor lectures, classes and discussions, exhibits, crafts, rides and more indoor activities provided by the Festival Folks. 

I want feast tickets! when will they be on sale!?

We are working with the fabulous magic-makers at Pumpernickel Pickle and Charter Hall at the City Market Building to create an unforgettable magical feast for you! We are hopeful to have tickets on sale in the early summer.

Um. Guys. You have a card game for sale?

Yes. We do. We LOVE games and wanted to share it with you! It's available for pre-order right now. It's a fun and unique souvenir for your day of magic! Plus it is designed to be played 3 different ways for witches and wizards of all ages!

I wanna be a vendor!

May I direct your attention to our vendor page?

I wanna be a sponsor!

You would have our undying love and devotion. Please email owlery@diagonvalley.org if you are interested in sponsoring this festival.

I have an idea you NEED to do!

Awesome! We love hearing the idea from our audience. Fill out the form below and we will consider it!

Name *